Free Guide:

The #1 Mistake Architects and Engineers Make In Trying To Attract Clients – And How You Can Avoid It

 

 

Attention: Architects and Engineers Who Hate Selling:

Are you tired of chasing new business? 

Make the switch to attraction marketing.

No one knows better than you how the design industry has changed in the last 5 years.

The days of “build it and others will notice” have been elbowed out of the way by a dynamic tool your prospects are embracing to help them identify a solution for their design needs.

The Internet.

In addition to replacing traditional sources of ways of tracking leads such as word-of-mouth, the Internet is also expanding your competitors’ ability to search for new business.

In the past, you could expect to battle local practices for projects. Now, all bets are off. Today, the spoils go to those who adapt to a changing market.

One thing is certain: if you want to grow your practice, your marketing demands an approach that keeps up with the times… the same way you adapt to changing design styles and tastes every year.

Start Attracting Stop Chasing

Here’s the best part: the marketing approach that’s effective today allows you to ATTRACT clients instead of chasing them.

Finally, you can toss away your accidental entrepreneur hat – and get back to doing what you love – using your skills and experience to change lives.

Effective marketing in today’s new economy is made up of the same characteristics you pour into every project you undertake: a solid foundation, elements that work together and a result others can’t help but admire.

Today's Client Doesn't Want To Be Sold — He or She Wants To Buy.

Attraction marketing puts you exactly in the following positions:

  1. Clients start to seek you out!

  2. No more frustrating RFP chases.

  3. Not spending another dime on advertising that doesn’t work?

That’s where Epiphany Studio can help.

We’ve been working with architects and engineers just like you  helping them shift away from “feeling sales-y” to a marketing approach that allows them to attract the clients they want.

And we’re ready to do the same for you.

Whether it means creating an effective online presence or a social media campaign that brings you clients you love, once we identify your objectives, we can match up our experience and resources to help you grow your practice.

But don’t take our word for it…

What Our Clients Say

We were looking to grow the new architectural signage division of our existing printing business that has been around since 1999. The marketing tools Epiphany provided were exactly what we needed to make that happen!”
— Scott Hudson, Director, Worthworks

Epiphany’s strategic and creative thinking and strong account management have greatly strengthened our brand identity. And their small size allows for individual contact, which makes them feel like a true business partner. They’re sharp dressers, too.”
— Joe Bailey, Director of HR, Virginia Cancer Institute

Epiphany’s attention to detail, personalized service, and thorough campaigns have truly helped strengthen our brand. They take great care in understanding their clients’ markets.”
— Tom Gallo, Executive Director, Virginia Cancer Institute

 

We are confident we can get the same results for you.

We also offer a complimentary, 30-minute consultation where you can get our thoughts on some things you need to grow your business.

Please give us a call at 804-377-0106 or email hello@epiphany-studio.com so we can set up a time to talk.

 

We look forward to speaking with you.

 

Survey

As part of the diagnostic research process, our first priority is to understand your business. We like to know what messages you’re sending and how they’re being received. We believe in discovering how you’re perceived now – and helping you create the direction you’ll go.

Blueprint

Our diagnostic readout is an in-person presentation that synthesizes key learning. It’s rare that our readout does not create epiphanies and open up the possibilities that a more strategic, focused marketing effort can bring to your firm.

Build

Strategic marketing provides a road map for faster growth and opens up more reliable channels of new business. We help firms recognize and target their best prospects, speak to them persuasively, and develop a reliable approach to marketing and new business development.

Deconstruct

Businesses grow; markets change. We make sure your positioning is working in a dynamic marketplace by conducting one-on-one interviews with prospects when you weren't awarded a project, or even as a brand check-up when you were.

 

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Both mobile and responsive website designs optimize your firm’s site to fit smaller screens and mobile devices. They also offer simpler navigation and faster load times on smartphones. There are, however, differences in each design type.

Read the full post here.


Branding and Design Strategies for Architects and Engineers

Professional architects seem to agree with attitudes against the use of traditional advertising media. The architectural practice appears to remain in the who-you-know, handshake school of business practice.

Read the full post here.

Get a free marketing assessment.

We’ll start by asking you a few questions about your firm. The goal is to help us understand your needs. So please, take a moment to consider the questions.

Start now.