EPIPHANY'S SERVICES ARE DESIGNED TO ACHIEVE ONE SINGLE OBJECTIVE – TO ENCOURAGE CUSTOMERS TO SPECIFY YOUR PRODUCT.
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Our services fit into one of three categories:

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1: Listen

Having accurate and thorough information at your fingertips helps you form a successful foundation for your business, as it provides critical information about your prospective and existing customers, competitors and your industry in general. 

Epiphany gathers this information in the following ways:

  • Competitive Analysis

  • Focus Groups

  • Marketing Research

  • Observation

  • One-on-one Interviews

  • Surveys

  • Usability Testing

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2: Strategize

Architectural products must be sold strategically. By selling strategically, you will attract more customers, convince existing ones to spec your product more often, and create a loyal following.

To help your business develop a strategy, Epiphany can work with you to explore your goals. We will ask questions such as, “What you are hoping to achieve?  Are you trying to reach a new audience? Are you responding to a competitive threat?”

Epiphany is equipped to help your firm with:

  • Content Strategy

  • Customer Experience

  • Digital Strategy & User Experience

  • Lead Gen Strategy

  • Online Marketing Strategy

  • Product Naming

  • Product portfolio

  • Product positioning

  • Sales Team Engagement

  • Visual Systems

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3: Create

Attracting a steady stream of new customers to your business is critical for your long-term success, as they represent the lifeblood of your business.

Epiphany can help you attract customers by using a variety of tools, strategies and tactics tailored to your product’s unique offering.

Here are the marketing tools Epiphany uses to help your architectural product get specified:

  • Advertising

  • Blogging

  • Business Cards, Letterhead and Envelope Design

  • Collateral

  • Content Marketing

  • CRM Management

  • Email Marketing

  • Inbound Marketing

  • Lead Gen Design and Implementation

  • Logo Design

  • Marketing Automation

  • Online Marketing Campaigns

  • Packaging

  • PowerPoint Presentations

  • Press Releases

  • Sales Presentation

  • Sell Sheets

  • SEO, PPC, & Online Advertising

  • Signage

  • Social Media Marketing

  • Trade Show Ephemera

  • Trade Show Exhibits

  • Videos

  • Websites

  • Website Optimization

  • White Papers